Economics of Sport (Book)
Economics of Sport investigates big-time sports such as professional football, baseball, basketball, and hockey and goes beyond other texts to include the economics of global sports, youth sports, recreational sports, the sporting good industry, and sport outside the boundaries of the United States. Written for students with some exposure to economic concepts and analysis, Economics of Sport is ideal for a lower division elective course for economics majors for master's students in sport management or for economics professors who are in the process of learning more about the sport industry. In its 12 chapters, Economics of Sport defines the sport industry and reviews economic concepts before examining central issues such as benefits and costs; the theory of the firm; profit maximization as a major motivator and alternative motivators; elasticity of demand and supply; market structures from perfect competition to monopolies; labor-related issues; government sport community sport and private enterprise; government and industry self-regulation; antitrust laws; and sport as a global industry. The last two chapters look at sport as a global industry and assess how economic systems affect sport governance in the world the reasons for international expansion the sport club systems used around the world and the increased internationalization of sport business activities. Author/Editor: Ming Li, Susan Hofacre, Dan Mahony Copyright: 2001 Binding: Cloth Pages: 256 Dr. Ming Li is an associate professor of recreation and sport management at Georgia Southern University. He coordinates the sport management program and teaches courses on sport management, the economics of sport, financial management of sport, facility and event management, international sport management, management of sport organizations, and research methods and statistical applications in recreation and sport management. His major interests are in financial and economic aspects of sport and comparative sport management. He received his bachelor's degree in education from Guangzhou Institute of Physical Culture (PRC), his master's degree in education from Hangzhou University (PRC), and his Doctor of Education in sport administration from the University of Kansas. Dr. Li is currently serving on the Sport Management Program Review Council (SMPRC). He also has memberships on the editorial boards of three professional journals: Journal of Sport Management , International Sports Journal , and